Userflow of Selection of Donation to Pickup Details
The Tour screen showing the partners projects and testimonials from projects.
9:20
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Lorem Ipsum is simply dummy text of the printing and typesetting industry.
First Name
Alabi
Last Name
Sunday
Phone Number
08034567886
Email Address
alabisunday@gmail.com
Contact Address
Ikotun road, Lagos
Type of rider
Dispatch Rider
Type of vehicle
ID Number
6757755******
Date of Issue
10/19
Expiry Date
12/25
Upload documents for verification
Driver’s Lincence, Vehicle documents and any other supporting document
Choice of Identification
Driver’s License
Motor Bike
Submit
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Your documents are being verified
Okay, some seconds now...
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First Name
Last Name
Phone Number
Email Address
Contact Address
Type of rider
Select Option
Dispatch Rider
Type of vehicle
Select Option
ID Number
Date of Issue
MM/YY
Expiry Date
MM/YY
12/25
Upload documents for verification
Driver’s Lincence, Vehicle documents and any other supporting document
Choice of Identification
Select Option
Driver’s License
10/19
6757755******
Motor Bike
Ikotun road, Lagos
08034567886
Sunday
Alabi
alabisunday@gmail.com
Driver’s Li...
Uploading...
Vehicle Pa...
Uploading...
Submit
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Congrats!!!
Your documents are verified.
We look forward to working with you to make donating clothes a success.
Get started with your first pickup and delivery...
TAP ME!
Be a Patron
9:20
Choose how you want your donations delivered.
Self Delivery
Pickup/Delivery Service
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First Name
Last Name
Phone Number
Email Address
Contact Address
Type of rider
Select Option
Type of vehicle
Select Option
ID Number
Date of Issue
MM/YY
Expiry Date
MM/YY
Upload documents for verification
Driver’s Lincence, Vehicle documents and any other supporting document
Choice of Identification
Select Option
Submit
9:20
Ride with us
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
First Name
Last Name
Phone Number
Email Address
Contact Address
Type of rider
Select Option
Dispatch Rider
Type of vehicle
Select Option
ID Number
Date of Issue
MM/YY
Expiry Date
MM/YY
12/25
Upload documents for verification
Driver’s Lincence, Vehicle documents and any other supporting document
Choice of Identification
Select Option
Driver’s License
10/19
6757755******
Motor Bike
Ikotun road, Lagos
08034567886
Sunday
Alabi
alabisunday@gmail.com
Vehicle Papers
Driver’s License
Submit
9:20
Ride with us
Your documents are being verified ...
Just a minute...
High Fidelity Design of Mobile Screens
Yes
Yes
No
in progress?
Launch App
Onboarding
Sign in/ Sign up
Menu
Be a Patron
Carousel
Patron (Join now)
Home
Select donation
Choose type of delivery
Self delivery
Delivery service
Fill contact details
Connect to a “Rider”
Watch donation videos
Pickup cycle completed?
Receive pickup schedule
Delivery completed
“Donation collected” notification.
“Thank you” and update of delivery notification.
Patron Taskflow
The taskflow of a patron opening the app and donating clothes and the system feedback to actions taken.
STEP 6
STEP 7
STEP 8
STEP 9
STEP 10
ACTIONS
INTERFACE
CHANNEL
EXPERIENCE
Select remember me to store data (optional)
Select “Done”
Receive arrival details of pickup.
Give delivery agent clothes donation
Get notification of donation received
Delivery screen
Delivery screen
Delivery screen
None
Notification screen
Mobile phone
Mobile app
Mobile app
Mobile app
Mobile app
STEP 1
STEP 2
STEP 3
STEP 4
STEP 5
ACTIONS
INTERFACE
CHANNEL
EXPERIENCE
Open app
Select “donate”
Select type of clothes
Complete selection
Enter contact details
Mobile app icon
Onboarding screen
Home screen
Selection screen
Delivery screen
Mobile phone
Mobile app
Mobile app
Mobile app
Mobile app
Customer Journey Map
The customer journey map of a patron donating clothes through Pledge
PATRON:
Users that choose to donate clothes online.
PARTNER:
Users who are either NGOs or foundations registered on the app.
RIDER:
Users registered to pickup and deliver donations from Patrons to Partners.
Can receive messages of addresses for pickup and delivery.
Acknowledged donations received from “Patrons”.
Acknowledged donations delivered to “Partners”.
Registered on the app, be verified and acknowledged as “Rider”.
Can specify the type of donations they need.
Register on the app, be verified and acknowledged as a “Partner”.
Upload and delete videos of donation impact stories.
Acknowledged donations received.
Can choose the type of clothes they want to donate.
Can view list of partners on the app and what they do.
Watch videos of donations impact.
Can view arrival details of “Riders”.
Will receive thank you notification of donations delivered.
Actors Identified and Tasks
Ideas(solutions) was created from the identified pain points.
“How can we solve the pain points of users?”
Should I be worried that my clothes will be used for personal financial gain?
A short video of people who are impacted by the donations.
Selection of type of clothes to be donated.
Video of people who need clothes.
Delivery details for donors and organisations.
List of organisations or foundations that will get the clothes.
Endorsements and review from international organisations.
Thank you message or notifications when donations are delivered.
Will my clothes be given to people who don’t appreciate them?
Will the clothes donated be offensive to the recipient?
If I’m to consider donating online, do I have to deliver the clothes myself?
Identified Pain Points
Ideas
Ideas(solutions) was created from the identified pain points.
“How can we solve the pain points of users?”
Identified Pain Points
Will my clothes be given to people who don’t appreciate them?
Should I be worried that my clothes will be used for personal financial gain?
Will the clothes donated be offensive to the recipient?
If I’m to consider donating online, do I have to deliver the clothes myself?
Pain points was extracted from the interview and empathy maps were created. Colours are used to differentiate each individual response.
Interview for Empathy
Whilst conducting the interview, I discovered that for a digital product to be successful in the market, it has to deliver an effortless experience to users compared to the conventional ways the users subscribe to.
Initially, My goal was to understand how people donate clothes and identify pain points. However, in the midst of identifying users' views and their conventional ways of donating, the idea of the application expanded to not only delivering a digital experience of donation to donors but also creating opportunities for delivery service agents to be part of the process and beneficiaries which are organizations that depend on these donations such as clothes for persons under their care.
The interview was conducted with three persons, after which an empathy map was created and pain points extracted.
Says
“I give my neighbours and church members my clothes.”
“I give away my clothes when I notice I don’t wear them for long.”
Think
“Not bothered what happens to my clothes after they have been given away.”
Does
His facial expression when he speaks about his spirituality shows that the motivating factor to donate clothes is spirituality.
Feels
Feels good and fulfilled when he gives a helping hand
Says
“When I grow tired of my old or worn out clothes, I give them out.”
“My clothes are not necessary old or worn out, sometimes if the clothes does not fit me, I give them away.”
Think
“I’ll stop donating clothes if there’s a possibility the clothes will be used for personal financial gain”
Does
Gesticulated when speaking about what clothes means to her and how it matters that people who get her clothes will appreciate them.
She made a disapproving face when she thought of her clothes been misused by people.
Feels
Feels the need to help people
Says
“I donate my clothes anywhere there’s need.”
“I donate clothes because there are needs to be met.”
Think
“If donation because an offence to the recipient, I will not donate again.”
Does
Appears not interested in the process. Helps when he can, which works for him.
Feels
When he feels there’s a need on a scale 1 to 10, 5 will be the number.
Project Name: Pledge
Role: UX Designer
Team & Tools: Worked independently and primary used Figma and WhatsApp video call for interviews.
Brief Description:
Pledge is a digital experience innovation for clothes donations and a platform to connect users to humanitarian cause that aligns with their passions.
Project Overview
This study aims to understand the behaviour of various persons regarding donating old clothes and the major pain points they encounter in their experience of donating them.
Objectives
How do people currently handle their old clothes?
What factors do people consider when donating their old clothes?
What are the current frustrations or pain points they face when donating their old clothes?
Goal
To develop a means where donating old clothes is a cool and trendy experience.
Exploratory research techniques were used to explore this category of users' journey to understand better their needs and the challenges they face during their donating experience.
Wireframes and Low-fidelity Designs of Mobile Screens
The Home screen showing a brief introduction to each user, the projects and organizations that sponsors them and partners on the app.
Reflective Thoughts
The design of Pledge began with a focused intention: to explore how people donate clothes and to uncover challenges they face along the way. Through in-depth interviews and empathy mapping, the scope of the app naturally expanded into a thoughtful system connecting donors, delivery riders, and beneficiary organizations—all with the aim of building trust, safety, and convenience into every step of the donation process.
Interviewing three participants revealed that traditional donation experiences often feel uncertain or cumbersome. People weren’t always sure if their donations reached the right place, where to drop them off, or how safe and structured the process was. These insights directly shaped the design of Pledge.
The final prototype includes:
A Home screen that introduces users to donation causes, organizations, and verified partners, fostering transparency and motivation.
A donation tracking system, giving users live updates on their donation status and where it ends up.
A rider registration and verification flow, ensuring that delivery agents are fully vetted, protecting both donors and donations.
Clearly designed user flows that prioritize simplicity and security at every stage.
This project reinforced the power of empathy-led design. By listening first, and designing second, I was able to create a product that not only digitizes donation but also nurtures community connection and accountability.